Client: Big & Bulky – Specialized Logistics Provider
Big & Bulky is revolutionizing the logistics industry by offering "white-glove" delivery services for large, bulky, or irregularly shaped items. Their premium service is designed for both domestic and international clients, including foreign e-commerce companies looking to expand into the Hungarian market. Their unique value proposition ensures a seamless delivery experience for businesses requiring specialized logistics solutions.
Tailored Strategies for Market Expansion
Our mission was to help Big & Bulky expand its services to international markets by leveraging the MoreThanSales (MTS) methodology. We conducted an in-depth assessment of their services and products, identifying key opportunities and challenges for entering foreign markets. From this, we developed:
A Comprehensive Sales Strategy: Targeting international e-commerce companies that need reliable, specialized delivery services in Hungary.
A Marketing Strategy: Highlighting Big & Bulky’s unique value, such as white-glove service and expertise in handling non-standard items, to resonate with potential partners abroad.
Advanced Lead Generation and CRM Implementation
To ensure Big & Bulky reaches the right clients, we implemented a 3-dimensional lead filtering system. This innovative method identifies and qualifies leads more effectively, enabling targeted outreach to businesses that align with their service offerings.
Key elements of the project include:
CRM System Development: We designed and implemented a robust CRM system to manage every stage of the sales process, ensuring up-to-date statuses and seamless communication with potential clients.
SalesVoice AI Integration: Using AI-powered phone outreach, we help convert leads into sales-ready prospects. This cutting-edge technology supports Big & Bulky’s sales team by automating the initial contact and qualification process.
Lead4Sales Service: Through continuous CRM updates, we maintain accurate and real-time tracking of potential client statuses throughout the sales pipeline.
LinkedIn-Based Outreach
To target the right audience, we used LinkedIn for contact research, focusing on both company and persona scopes as defined by the MTS methodology. By identifying key decision-makers within e-commerce companies, we tailored outreach to maximize engagement and conversion.
Delivering Results
Our work with Big & Bulky has created a solid foundation for their expansion into international markets. With an integrated CRM, AI-driven outreach, and a carefully crafted marketing and sales strategy, they are now positioned to connect with the right clients and grow their presence in Hungary and beyond.