The Penta Media Group (PMG) has launched the PMG Platform, a dedicated space for showcasing their services and offerings to both direct clients and media market participants. This platform is designed to strengthen Penta Media’s communication and visibility in its industry, providing a centralized hub for clients to explore the company’s tailored solutions and extensive capabilities.
The Power of the PMG Platform
The PMG Platform serves as a comprehensive showcase of Penta Media’s expertise and solutions, highlighting their unique approach to addressing the challenges faced by media market players. Whether it’s enhancing visibility, improving communication, or driving results, the platform is a go-to resource for media companies seeking innovation and reliability.
By presenting their services clearly and concisely, the platform strengthens Penta Media’s positioning in the market, making it easier for clients to understand and engage with the value they provide.
Introducing PentaB2B
Taking innovation a step further, Penta Media has introduced the PentaB2B initiative. In collaboration with WebinGO, they’ve adapted the MoreThanSales methodology to the Hungarian market. This approach allows Penta Media to offer WebinGO’s services in a way that meets the specific needs of local businesses, combining advanced digital tools with proven sales strategies.
Services Used in the PMG Platform and PentaB2B
To achieve these results, the following WebinGO services were utilized:
Marketing & Sales Strategy Development
Comprehensive marketing strategy tailored to media market needs.
Sales strategy leveraging the MoreThanSales methodology.
Lead Generation
Automated lead generation campaigns with 19 targeted steps.
LinkedIn and email outreach campaigns for effective client engagement.
CRM system integration to track and manage client interactions.
Content & Creative
Custom messaging for LinkedIn and email campaigns.
Visual content to support the PMG Platform’s branding.
Consulting
Business process automation to streamline the lead generation workflow.
Advisory on adapting WebinGO’s services to local market needs.
Automated Lead Generation for Consistent Growth
To support the PMG Platform and PentaB2B, we’ve developed a fully automated 19-step lead generation campaign. This robust system ensures that Penta Media can continuously target, engage, and convert potential clients in their target market. Key elements of the campaign include:
LinkedIn Campaigns: A strategic focus on LinkedIn has allowed Penta Media to reach decision-makers in their industry with precise targeting and impactful messaging.
Email Marketing: Customized email sequences maintain consistent client engagement and drive conversions.
Streamlined Client Interaction: The automation ensures efficient communication, enabling Penta Media to schedule and manage client meetings effectively.
Measurable Success
Since launching the PMG Platform and lead generation campaign, Penta Media has experienced significant growth in the number of organized meetings with both direct clients and media market participants. This success highlights the effectiveness of their tailored strategies and their commitment to helping their partners thrive.